Replace a product in a template and see the rest readjust

La plateforme Reve réorganise automatiquement ses templates autour du produit importé. Une alternative aux calques pour harmoniser vos assets de marque.

About one hundred and fifty templates are entering Reve, with thousands more announced. The principle departs from the rigid template: you choose a model, set the format, then substitute the core elements—product, text, images, or logo—and the composition reorganizes itself around the change rather than accommodating an imported layer.

The examples given range from a can swapped for a perfume bottle to a birthday template converted into a congratulations card, with the rest of the layout following automatically. According to the publisher, any product photo will do, including one taken with a phone. Once the elements are in place, adjustments can be made to the layout, color, typography, and composition.

The offered templates are divided by category, from fashion to jewelry, beauty, food, home equipment, or automotive. Anyone can also convert any image into a reusable template and share it with their team.

Christian Cantrell, who presents the feature, contrasts this approach with traditional templates built on layer engines, which he believes produce visibly assembled and generic assets, whereas Reve's compositions are said to be harmonized from start to finish. Two other additions accompany this launch: the Kling 3, Seedance 2, and Seedance 2 Fast video models join the platform, and style references become shareable.