From moodboard to delivery, creative teams work in the same place
Reve unifies visual production from design to delivery. Editable layers and brand assets remain shared in real time.
Reve is establishing a shared workspace designed for teams producing commercial creative work, from concept to post-production. The entire system is built on Reve 2.1, its 4K image model, and its layout model, which provides precise control over composition.
The core argument lies in a tension inherent to commercial work: visuals must remain accurate—brand identity, product fidelity, and campaign consistency—while undergoing iteration cycles and cross-functional feedback. Precise tools are rigid, while fluid tools lose fidelity. Reve attempts to balance both by keeping every element editable at every turn, from references to post-production effects.
In detail, shared albums and projects serve as a single source of truth where references, edits, and iterations remain intact from concept to approval and delivery. An integrated chat agent creates and refines in natural language, starting from scratch or from moodboards, models, and products, in separate layers. Control extends down to the color and position of each element, and users can annotate directly on the image to direct changes. Brand identity, characters, and products are preserved as reusable references from one generation to the next. Video generation models, now integrated into Reve, add motion within the same workflow.
Reve cites a client case study, The Collective, an interior design firm that claims to have reduced weeks of design to just a few days, navigating hundreds of material choices and relationships with over three hundred suppliers through real-time renderings.